Our History
Browse the history of Bertelsbeck
About Us
Bertelsbeck Automotive GmbH & Co. KG - myalfagroup has been the best destination for anyone looking for a central supplier for their passion for Alfa Romeo for over 40 years. No matter whether you as a retailer, workshop or end customer need a reliable partner for the spare parts supply, we are there for you. Because at myalfagroup, in addition to the complete range of deliverable spare parts for all components of your Alfa Romeo, you get just the right products, the perfect advice and an individual service.
And all this in a carefully structured and Europe-wide partner network.
Customer-oriented trade and service go hand in hand by us. We always combine our service with great individual care, if only because we ourselves have a passion for Alfa and Alfavirus in our blood.
And that's exactly what makes your myalfagroup the "settimo cielo" of spare parts supply. Following the basic principle of "everything from one house", over the years an assortment has been built up for all the relevant and available areas / assemblies of your classic Alfa Romeo, no matter if technology or interior. /
Our services are known, popular and used frequently. So you can always fall back on a personal consultation, get an offer for all matters and meet us at the big fairs of the classic car scene also live to inform yourself about your specific needs.
And because we want to make sure, that work and care of your own Alfa Romeo always be a pleasure, we put great importance to the optimization of our webshop. So you have the possibility of online browsing and direct ordering with fast shipping 24 hours under www.myalfagroup.com.
And if you want to pick up goods of course this is also possible in our "Magazzino Centrale" in 59348 Lüdinghausen, Schulze-Delitzsch-Str. 4 within our opening hours.
Our History
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1979Ralf Bertelsbeck is „infected“ by the Alfa virus. A first symptom of this is the purchase and loving care of an Alfa Romeo Duetto from 1969.
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1984Passione turns into a business - in Alfa-Spider-Service, the Alfa-Spider service is created as a spare parts distributor with its first own catalog
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1989he range of parts will be extended to the entire series 105/115. The company moves to Lüdinghausen and henceforth is called Alfa Service Bertelsbeck. The first company logo is born.
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1991The company is relocated to Ascheberg for reasons of space. There are now 1000qm of storage space available to supply the ever-growing Europe-wide clientele with spare parts. A workshop with restoration and service is very popular and in the year 2000 the internet shop goes online.
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1997Also in the late 90's the company flourishes, thanks to good market presence and a constantly growing offer in the field of classic Alfa parts.
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2002The companies "Alfa Service Bertelsbeck" and "RH Hurtienne" merge to Alfa Service Bertelsbeck & Hurtienne with relocation to Bönen / Westphalia. The storage capacity increases to 3000 square meters.
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2008The old company cooperative is dissolved and the new Bertelsbeck company is founded in Lüdinghausen. From there, Alfisti continues to be supplied all over the world. In addition, firm partner companies are created for pan-European customer service. With the common logo myalfa the formation of a brand takes place.
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2013On a modern logistics area of more than 5000 square meters there is one of the world's largest parts warehouse for classic and modern Alfa Romeo vehicles. There are already independent companies of the myalfa network in more than ten European countries.
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2018The company Bertelsbeck Automotive GmbH transforms to myalfagroup.com, the resellers based in Europe form the MYALFAGROUP together with the German headquarters. Following the philosophy "We want to become better", the company is targeted and is steadily optimizing division like purchasing, production and shipping.
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2019An increase of the logistics area is realized by a third level within the company complex. This increases the capacity to over 6000sqm storage area for spare parts. At the same time the available assortment for the types 750/101 is extended.
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2021Against all the odds of the global pandemic, 2021 is another year of expansion and restructuring in the company. A change of shareholders, a modernized web presence and the reinforcement of the team are signs that the company is looking positively into the future. At the end of 2021, the construction project for a further hall with logistics space will be completed.
Our Team
Peter Petran
Managing Director
Nicole Börsting
Managing Director
Uwe Stecker
Sales / eBay-Shop
Maher Hassan
Sales
Saman Parpin
Website / Media / Design / IT
Alessandro Bungaro
Sales / Product Development
Dorothee Schuppert
Accounting
Germania Edelhoff
Accounting
Reiner Hasenberg
Shipping Department / Media
Marcus Stritzel
Shipping Department / Incoming Goods Department
René Stephan
Warehouse Logistics
Kevin Hueser
Warehouse Logistics
Jason Korioth
Controlling / Social Media
Jack Oberwelland
Sales
Michael Krygiel
Warehouse Logistics
Jatinder Singh
Warehouse Logistics
Martina Heine
Controlling / Logistics
Chrisitian Redlin
Warehouse Logistics
Dennis Hartrumph
Warehouse Logistics
Jobs and Career
We are a medium-sized company in the automotive sector with a history since 1984. We specialize in parts for a car brand with a long tradition in the sports car segment. Our location - with its own property - is located in an attractive and liveable environment with easy accessibility and connection to larger cities in North Rhine-Westphalia. We are an experienced and longtime team with extensive detail and special knowledge. Our clientele is represented worldwide, partner companies also represent our brand locally in several European Countries.